Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EED8D2
RGB
238, 216, 210
HSL
13, 45%, 88%
HSB
13, 12%, 93%
CMYK
0, 9, 12, 7
LAB
88, 7, 6
LCH
88, 9, 39
OKLCH
0.90, 0.03, 36
XYZ
71, 72, 71
LUV
88, 13, 7
HWB
13, 82%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.