Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEEAE4
RGB
238, 234, 228
HSL
36, 23%, 91%
HSB
36, 4%, 93%
CMYK
0, 2, 4, 7
LAB
93, 1, 3
LCH
93, 3, 80
OKLCH
0.94, 0.01, 78
XYZ
79, 83, 85
LUV
93, 3, 5
HWB
36, 89%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.