Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEECE0
RGB
238, 236, 224
HSL
51, 29%, 91%
HSB
51, 6%, 93%
CMYK
0, 1, 6, 7
LAB
93, -1, 6
LCH
93, 6, 98
OKLCH
0.94, 0.02, 99
XYZ
79, 84, 82
LUV
93, 2, 9
HWB
51, 88%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.