Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEF9DC
RGB
238, 249, 220
HSL
83, 71%, 92%
HSB
83, 12%, 98%
CMYK
4, 0, 12, 2
LAB
97, -7, 13
LCH
97, 15, 121
OKLCH
0.97, 0.04, 124
XYZ
82, 91, 81
LUV
97, -5, 21
HWB
83, 86%, 2%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.