Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFD1D4
RGB
239, 209, 212
HSL
354, 48%, 88%
HSB
354, 13%, 94%
CMYK
0, 13, 11, 6
LAB
86, 11, 3
LCH
86, 11, 13
OKLCH
0.89, 0.03, 11
XYZ
70, 69, 72
LUV
86, 18, 2
HWB
354, 82%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.