Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFDFC9
RGB
239, 223, 201
HSL
35, 54%, 86%
HSB
35, 16%, 94%
CMYK
0, 7, 16, 6
LAB
90, 3, 13
LCH
90, 13, 77
OKLCH
0.91, 0.03, 76
XYZ
73, 75, 66
LUV
90, 11, 18
HWB
35, 79%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named yellow on shades of yellow, or all families on colors.