Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFEAD8
RGB
239, 234, 216
HSL
47, 42%, 89%
HSB
47, 10%, 94%
CMYK
0, 2, 10, 6
LAB
93, -1, 9
LCH
93, 9, 93
OKLCH
0.94, 0.02, 94
XYZ
77, 82, 77
LUV
93, 4, 14
HWB
47, 85%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.