Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF2E0
RGB
239, 242, 224
HSL
70, 41%, 91%
HSB
70, 7%, 95%
CMYK
1, 0, 7, 5
LAB
95, -3, 8
LCH
95, 9, 112
OKLCH
0.95, 0.02, 115
XYZ
81, 87, 83
LUV
95, -1, 13
HWB
70, 88%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.