Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0EDFF
RGB
240, 237, 255
HSL
250, 100%, 96%
HSB
250, 7%, 100%
CMYK
6, 7, 0, 0
LAB
94, 3, -8
LCH
94, 9, 293
OKLCH
0.95, 0.02, 294
XYZ
84, 86, 107
LUV
94, 1, -14
HWB
250, 93%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.