Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF4E8
RGB
239, 244, 232
HSL
85, 35%, 93%
HSB
85, 5%, 96%
CMYK
2, 0, 5, 4
LAB
96, -3, 5
LCH
96, 6, 122
OKLCH
0.96, 0.02, 125
XYZ
83, 89, 89
LUV
96, -2, 9
HWB
85, 91%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.