Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF5FA
RGB
239, 245, 250
HSL
207, 52%, 96%
HSB
207, 4%, 98%
CMYK
4, 2, 0, 2
LAB
96, -1, -3
LCH
96, 3, 246
OKLCH
0.97, 0.01, 243
XYZ
86, 91, 103
LUV
96, -4, -5
HWB
207, 94%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.