Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3F3FA
RGB
243, 243, 250
HSL
240, 41%, 97%
HSB
240, 3%, 98%
CMYK
3, 3, 0, 2
LAB
96, 1, -3
LCH
96, 4, 285
OKLCH
0.97, 0.01, 286
XYZ
86, 90, 103
LUV
96, 0, -5
HWB
240, 95%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.