Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF9FE
RGB
239, 249, 254
HSL
200, 88%, 97%
HSB
200, 6%, 100%
CMYK
6, 2, 0, 0
LAB
97, -3, -4
LCH
97, 5, 233
OKLCH
0.98, 0.01, 229
XYZ
87, 93, 107
LUV
97, -6, -5
HWB
200, 94%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.