Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0F3FF
RGB
240, 243, 255
HSL
228, 100%, 97%
HSB
228, 6%, 100%
CMYK
6, 5, 0, 0
LAB
96, 1, -6
LCH
96, 6, 276
OKLCH
0.97, 0.02, 275
XYZ
86, 90, 107
LUV
96, -2, -10
HWB
228, 94%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.