Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0FCF7
RGB
240, 252, 247
HSL
155, 67%, 96%
HSB
155, 5%, 99%
CMYK
5, 0, 2, 1
LAB
98, -5, 1
LCH
98, 5, 169
OKLCH
0.98, 0.01, 169
XYZ
88, 95, 102
LUV
98, -6, 2
HWB
155, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.