Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0FEEA
RGB
240, 254, 234
HSL
102, 91%, 96%
HSB
102, 8%, 100%
CMYK
6, 0, 8, 0
LAB
98, -7, 8
LCH
98, 11, 133
OKLCH
0.98, 0.03, 136
XYZ
86, 95, 92
LUV
98, -7, 14
HWB
102, 92%, 0%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.