Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2D9CF
RGB
242, 217, 207
HSL
17, 57%, 88%
HSB
17, 14%, 95%
CMYK
0, 10, 14, 5
LAB
89, 8, 8
LCH
89, 11, 47
OKLCH
0.90, 0.03, 43
XYZ
73, 73, 69
LUV
89, 16, 11
HWB
17, 81%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.