Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2DCE7
RGB
242, 220, 231
HSL
330, 46%, 91%
HSB
330, 9%, 95%
CMYK
0, 9, 5, 5
LAB
90, 9, -3
LCH
90, 10, 345
OKLCH
0.92, 0.03, 346
XYZ
77, 76, 86
LUV
90, 12, -6
HWB
330, 86%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.