Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DBDD
RGB
243, 219, 221
HSL
355, 50%, 91%
HSB
355, 10%, 95%
CMYK
0, 10, 9, 5
LAB
89, 9, 2
LCH
89, 9, 14
OKLCH
0.91, 0.03, 12
XYZ
75, 75, 79
LUV
89, 14, 2
HWB
355, 86%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.