Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DCED
RGB
243, 220, 237
HSL
316, 49%, 91%
HSB
316, 9%, 95%
CMYK
0, 9, 2, 5
LAB
90, 10, -5
LCH
90, 12, 333
OKLCH
0.92, 0.03, 335
XYZ
78, 76, 91
LUV
90, 12, -10
HWB
316, 86%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.