Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4DAD7
RGB
244, 218, 215
HSL
6, 57%, 90%
HSB
6, 12%, 96%
CMYK
0, 11, 12, 4
LAB
89, 9, 5
LCH
89, 10, 29
OKLCH
0.91, 0.03, 26
XYZ
75, 74, 75
LUV
89, 16, 6
HWB
6, 84%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.