Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4DBDC
RGB
244, 219, 220
HSL
358, 53%, 91%
HSB
358, 10%, 96%
CMYK
0, 10, 10, 4
LAB
90, 9, 3
LCH
90, 9, 17
OKLCH
0.91, 0.03, 15
XYZ
76, 75, 78
LUV
90, 15, 2
HWB
358, 86%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.