Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4EDEF
RGB
244, 237, 239
HSL
343, 24%, 94%
HSB
343, 3%, 96%
CMYK
0, 3, 2, 4
LAB
94, 3, 0
LCH
94, 3, 358
OKLCH
0.95, 0.01, 358
XYZ
83, 86, 94
LUV
94, 4, -1
HWB
343, 93%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.