Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4EFF0
RGB
244, 239, 240
HSL
348, 19%, 95%
HSB
348, 2%, 96%
CMYK
0, 2, 2, 4
LAB
95, 2, 0
LCH
95, 2, 4
OKLCH
0.96, 0.01, 3
XYZ
84, 87, 95
LUV
95, 3, 0
HWB
348, 94%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.