Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
F52D06
RGB
245, 45, 6
HSL
10, 95%, 49%
HSB
10, 98%, 96%
CMYK
0, 82, 98, 4
LAB
54, 73, 67
LCH
54, 99, 43
OKLCH
0.62, 0.24, 32
XYZ
39, 21, 2
LUV
54, 159, 40
HWB
10, 2%, 4%
Pantone
172 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.