Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F5DED5
RGB
245, 222, 213
HSL
17, 62%, 90%
HSB
17, 13%, 96%
CMYK
0, 9, 13, 4
LAB
90, 7, 7
LCH
90, 10, 46
OKLCH
0.92, 0.03, 43
XYZ
76, 76, 74
LUV
90, 14, 10
HWB
17, 84%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.