Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EDE2CF
RGB
237, 226, 207
HSL
38, 45%, 87%
HSB
38, 13%, 93%
CMYK
0, 5, 13, 7
LAB
90, 2, 11
LCH
90, 11, 82
OKLCH
0.92, 0.03, 81
XYZ
73, 77, 70
LUV
90, 8, 16
HWB
38, 81%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.