Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F6F4EA
RGB
246, 244, 234
HSL
50, 40%, 94%
HSB
50, 5%, 96%
CMYK
0, 1, 5, 4
LAB
96, -1, 5
LCH
96, 5, 97
OKLCH
0.97, 0.01, 97
XYZ
85, 90, 91
LUV
96, 2, 8
HWB
50, 92%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.