Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7E1CA
RGB
247, 225, 202
HSL
31, 74%, 88%
HSB
31, 18%, 97%
CMYK
0, 9, 18, 3
LAB
91, 5, 14
LCH
91, 15, 70
OKLCH
0.92, 0.04, 69
XYZ
76, 78, 67
LUV
91, 15, 20
HWB
31, 79%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.