Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7E7FF
RGB
247, 231, 255
HSL
280, 100%, 95%
HSB
280, 9%, 100%
CMYK
3, 9, 0, 0
LAB
93, 9, -10
LCH
93, 13, 312
OKLCH
0.95, 0.04, 315
XYZ
85, 84, 106
LUV
93, 7, -17
HWB
280, 91%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.