Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7F6FE
RGB
247, 246, 254
HSL
248, 80%, 98%
HSB
248, 3%, 100%
CMYK
3, 3, 0, 0
LAB
97, 1, -4
LCH
97, 4, 291
OKLCH
0.98, 0.01, 292
XYZ
89, 93, 107
LUV
97, 0, -6
HWB
248, 96%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.