Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7FBE3
RGB
247, 251, 227
HSL
70, 75%, 94%
HSB
70, 10%, 98%
CMYK
2, 0, 10, 2
LAB
98, -4, 11
LCH
98, 12, 112
OKLCH
0.98, 0.03, 115
XYZ
87, 94, 86
LUV
98, -1, 18
HWB
70, 89%, 2%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.