Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F8DADF
RGB
248, 218, 223
HSL
350, 68%, 91%
HSB
350, 12%, 97%
CMYK
0, 12, 10, 3
LAB
90, 11, 2
LCH
90, 11, 8
OKLCH
0.91, 0.03, 6
XYZ
77, 75, 80
LUV
90, 17, 0
HWB
350, 85%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.