Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F9ECDF
RGB
249, 236, 223
HSL
30, 68%, 93%
HSB
30, 10%, 98%
CMYK
0, 5, 10, 2
LAB
94, 3, 8
LCH
94, 9, 70
OKLCH
0.95, 0.02, 68
XYZ
82, 85, 82
LUV
94, 8, 11
HWB
30, 87%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.