Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAE4DD
RGB
250, 228, 221
HSL
14, 74%, 92%
HSB
14, 12%, 98%
CMYK
0, 9, 12, 2
LAB
92, 7, 6
LCH
92, 9, 42
OKLCH
0.93, 0.03, 38
XYZ
80, 81, 80
LUV
92, 13, 8
HWB
14, 87%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.