Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAF4FB
RGB
250, 244, 251
HSL
291, 47%, 97%
HSB
291, 3%, 98%
CMYK
0, 3, 0, 2
LAB
97, 3, -3
LCH
97, 4, 319
OKLCH
0.97, 0.01, 321
XYZ
89, 92, 104
LUV
97, 3, -5
HWB
291, 96%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.