Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAFCED
RGB
250, 252, 237
HSL
68, 71%, 96%
HSB
68, 6%, 99%
CMYK
1, 0, 6, 1
LAB
99, -3, 7
LCH
99, 7, 110
OKLCH
0.99, 0.02, 113
XYZ
90, 96, 94
LUV
99, 0, 11
HWB
68, 93%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.