Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
FC4101
RGB
252, 65, 1
HSL
15, 99%, 50%
HSB
15, 100%, 99%
CMYK
0, 74, 100, 1
LAB
58, 69, 70
LCH
58, 99, 45
OKLCH
0.65, 0.23, 35
XYZ
42, 24, 3
LUV
58, 154, 45
HWB
15, 0%, 1%
Pantone
172 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.