Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FCF7F3
RGB
252, 247, 243
HSL
27, 60%, 97%
HSB
27, 4%, 99%
CMYK
0, 2, 4, 1
LAB
98, 1, 3
LCH
98, 3, 65
OKLCH
0.98, 0.01, 61
XYZ
90, 94, 98
LUV
98, 3, 4
HWB
27, 95%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.