Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FCF7FC
RGB
252, 247, 252
HSL
300, 45%, 98%
HSB
300, 2%, 99%
CMYK
0, 2, 0, 1
LAB
98, 2, -2
LCH
98, 3, 323
OKLCH
0.98, 0.01, 326
XYZ
91, 94, 105
LUV
98, 3, -3
HWB
300, 97%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.