Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEDEE7
RGB
254, 222, 231
HSL
343, 94%, 93%
HSB
343, 13%, 100%
CMYK
0, 13, 9, 0
LAB
91, 12, 0
LCH
91, 12, 359
OKLCH
0.93, 0.04, 359
XYZ
81, 79, 87
LUV
91, 18, -3
HWB
343, 87%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.