Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEE6FC
RGB
254, 230, 252
HSL
305, 92%, 95%
HSB
305, 9%, 100%
CMYK
0, 9, 1, 0
LAB
94, 11, -8
LCH
94, 14, 326
OKLCH
0.95, 0.04, 328
XYZ
87, 85, 104
LUV
94, 12, -14
HWB
305, 90%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.