Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEE8DA
RGB
254, 232, 218
HSL
23, 95%, 93%
HSB
23, 14%, 100%
CMYK
0, 9, 14, 0
LAB
94, 6, 10
LCH
94, 11, 58
OKLCH
0.94, 0.03, 55
XYZ
82, 84, 78
LUV
94, 14, 13
HWB
23, 85%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.