Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEECEE
RGB
254, 236, 238
HSL
353, 90%, 96%
HSB
353, 7%, 100%
CMYK
0, 7, 6, 0
LAB
95, 7, 1
LCH
95, 7, 12
OKLCH
0.96, 0.02, 10
XYZ
86, 87, 93
LUV
95, 10, 1
HWB
353, 93%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.