Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEF2DD
RGB
254, 242, 221
HSL
38, 94%, 93%
HSB
38, 13%, 100%
CMYK
0, 5, 13, 0
LAB
96, 2, 12
LCH
96, 12, 82
OKLCH
0.97, 0.03, 82
XYZ
86, 90, 81
LUV
96, 8, 17
HWB
38, 87%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.