Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEF9EB
RGB
254, 249, 235
HSL
44, 90%, 96%
HSB
44, 7%, 100%
CMYK
0, 2, 7, 0
LAB
98, 0, 7
LCH
98, 7, 90
OKLCH
0.98, 0.02, 91
XYZ
90, 95, 92
LUV
98, 4, 11
HWB
44, 92%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.