Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
FFCAF3
RGB
255, 202, 243
HSL
314, 100%, 90%
HSB
314, 21%, 100%
CMYK
0, 21, 5, 0
LAB
87, 24, -13
LCH
87, 27, 332
OKLCH
0.90, 0.08, 334
XYZ
79, 70, 94
LUV
87, 28, -25
HWB
314, 79%, 0%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.