Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
FFE3FD
RGB
255, 227, 253
HSL
304, 100%, 95%
HSB
304, 11%, 100%
CMYK
0, 11, 1, 0
LAB
93, 13, -9
LCH
93, 16, 326
OKLCH
0.95, 0.05, 328
XYZ
86, 83, 104
LUV
93, 14, -17
HWB
304, 89%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.