Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFE4DC
RGB
255, 228, 220
HSL
14, 100%, 93%
HSB
14, 14%, 100%
CMYK
0, 11, 14, 0
LAB
93, 9, 7
LCH
93, 11, 41
OKLCH
0.94, 0.03, 37
XYZ
82, 82, 79
LUV
93, 17, 9
HWB
14, 86%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.