Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFE9DD
RGB
255, 233, 221
HSL
21, 100%, 93%
HSB
21, 13%, 100%
CMYK
0, 9, 13, 0
LAB
94, 6, 9
LCH
94, 11, 54
OKLCH
0.95, 0.03, 51
XYZ
83, 85, 80
LUV
94, 14, 12
HWB
21, 87%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.